KUOW’s “It Starts With Listening” brand awareness campaign launched in November 2018 and coincided with a multimillion dollar brand and website redesign. As the staff Social Media Producer, I worked on:

• The campaign’s social media strategy

• Writing, directing and editing the campaign video

• Production of promotional content for Instagram Stories and Twitter

• Representing social media and SEO components of the new website

• Collaborated with agency consultants to produce social media marketing materials